How to Get More Reviews: Which Platform Should I focus on?

4 min read time

Those days are long gone when people used to visit the local market to buy goods. With the advent of e- commerce, online shopping has increased over the past few years. Though a positive business reputation was always important to the consumer, you cannot market your products or services the same way you did a few years ago.

Everyone who has even a little know-how of internet read customer reviews before buying a product or service because they give a peace of mind to put hard-earned money in someone else’s hand. Thereby, if you want to sell, you must have good customer reviews to get money out of your audience’s pocket.

As this article talks about how to get more reviews, let’s get straight to the point. But first, let us decide the best reviews platform to market your business.

What is the best review platform?

There are dozens of review platforms available online to increase your credibility and let the customer buy your services without hesitation. Also, Facebook, Yelp, Better Business Revenue, and Yellow Pages are outstanding review platforms to generate more sales and increase your per annum revenue.

TripAdvisor is another review platform specifically designed for travelers to look for high-quality services worldwide. But if we’re talking about the best, nothing is better than having an optimized Google My Business profile. Google My Business listing puts your business on the search results.

For example, if you have a digital marketing agency and someone searches “digital marketing agency near me”, then you will be featured in the GMB listing within a dialogue box. The GMB listing contains photos, videos, opening & closing timings, and most of all customer reviews. You can easily increase your conversion rate by increasing your reviews at Google My Business.

How to Get More Reviews at Google My Business?

“How to get more reviews than my competitors? How to get more reviews for my business? How to get more reviews on Facebook?” are one of the most asked questions of business owners. Well, I’ve done all research and you must follow the below tips to get more reviews at GMB listing;

Ask for Review:
Asking for a review after someone uses your service is certainly an easy way to get more reviews on Google. In this regard, you can set up a dialogue message after someone checkout at your website.

Educate Your Customers:
Many newbies and non-tech people don’t really know how to leave a review. Therefore, you must educate them to do so. Make a separate blog post on your website or write bullet points on the checkout page to educate them how to leave a review.

Third-Party Tools:
There are many marketing automation tools available to simplify the review process. A marketing automation tools will redirect your customers to the review web-page after they make a purchase or perform an action. Thereby, utilizing third-party tools to generate more reviews on Google is a great choice.

Add Value:
Offering something in return of a review is another effective way to generate enormous reviews. For instance, you can offer a 10% discount on the next purchase if someone leaves a review.

Though Google Reviews serve the purpose to increase credulity, you should overlook other review platforms like Yelp, Facebook, TripAdvisor etc. After you’re done getting your business in the GMB listing, target other platforms to generate more sales.

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